The context of financial instability is particularly far in Russia. The Russian economy particularly weakened by Western sanctions and falling oil prices.
The national currency collapses. In one year, the ruble has lost more than 40% of its value against the dollar. In late December, the government decided to bail out the banks become more vulnerable.
Concern wins households looking to get rid of rubles by buying euros or dollars.
Yevgenia lives in Moscow. She explains that she has three accounts in three different banks and in three different currencies: ruble account, an account in dollars and a euro account. "I try to juggle from one to the other according to the fluctuations," she says.
Those who can afford it take the opportunity to buy luxury goods, such as foreign cars, mechanically become much more accessible.
"All our cars displaying prices in rubles were sold in two weeks, says Sergey Mordovn, Head of a Lamborghini dealership in Moscow. Result: the more one has the slightest vehicle for sale in the ruble. Our suppliers have decided to slow down sending cars in view of the volatility of exchange rates. "
The collapse of the ruble is accompanied by rising inflation: prices have increased 11% in 2014.
For households, especially the poorest, this results in a net decrease in purchasing power.