Achieve absolute fantasy players Monopoly: this is what wanted to do the Hasbro brand for 80 years of its legendary game, replacing its traditional fictional tickets through some real euros in 80 boxes only, randomized among five main editions.
"We wanted to create a single operation. However, when questioned French they say they want to find real tickets in boxes of Monopoly! "Smiled the Brand Manager at Hasbro game, Florence Gaillard, while the operation starts from on monday.
Among the lucky boxes, 69 count five tickets 10 euros and 20 euros as a dozen will include five $ 20, two tickets and 50 tickets for 100 euros, while only one has a bank full in euros: 20580 euros divided into 41 500 notes, and a ticket of 50, 20 and 10 euros.
"In short, we realize the dream of the people," sums up the brand manager. The 80 "winning" boxes will be distributed among 30,000 others, hidden in the classic editions, junior, electronics, "empire" and vintage, the latest of which graphic design is inspired by the original 1935 edition.
Mid-January, in a workshop near the site of Creutzwald (Moselle) that store all the boxes prior to their distribution among French retailers, the implementation of the operation had the appearance of a top-secret mission.
"It has not been easy at first to get the tickets, it took quietly convey" admits Florence Gaillard, before a bailiff will account and count the bundles before distributing them.
"When you asked me, I reacted like a child!", Mr. Patrice fun Wimmer, who claims to be a fan of board game before closing the sealed envelope and place it in a box.
Problem: the real stuff are (very) slightly inflate the box, which appears when filming imperfect.
Invented by a ruined unemployed
It began as a formality then turns Chinese puzzle and game of patience, or how the bailiff seeks to spread the tickets without winning boxes do not show any distinctive sign.
As for the weight, all tests have shown: "The difference is marginal, unless they come to the store with precision balance," smiled Mr. Wimmer.
At 80, the game invented by an unemployed ruined after the 1929 crisis is still alive as a young man: distributed in 114 countries, it sells 500,000 annually on the only French territory.
"The rules are simple, everybody knows, everybody can play, it's unifying", decrypts Florence Gaillard, who swears that the trial pro-capitalist proselytizing formerly made to the game - which was banned in the Soviet Union - are over.
The secret of the success of Monopoly, which launches about 5 new editions each year in France, also lie in the immutability of its rules and its names Parisian streets.
The only exception in 2013, the pawn "Iron" was replaced by a cat, after consultation with users.
Fantasy, however, did not diminish the enthusiasm of players: according to a study by Hasbro, Monopoly remains the best selling game in the world.
AFP
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